About Me
Before I begin any assignment, I like to ask questions. Not just about your company and products or services, but about the emotion you’d like to evoke, even the expression on the person’s face after reading the message. Success is in the details and by asking different questions I can write different copy. Engaging copy. Effective copy.
I write everything from pithy headlines to 16-page brochures. My experience is an interesting mix of clients and includes:
- B2B
- B2C
- Technical
- Financial Services
- Industrial
- Academic
- Associations
- Healthcare
- Manufacturing
- Beef/Perishables
I strive for results, not awards. If my writing can make the phone ring, increase traffic, drive people to websites or simply make readers feel good about themselves, I’ve been successful. And so have you.